Apple filed some patent work a bit ago on to-go ordering in conjunction with the iPhone. It’s an amazing concept and fits right in with their work utilising network usability in brick and mortar stores. Apple’s first roll out of that concept of business to user interaction is the iTMS operability in Starbucks. It’s a pretty ingenious system I must admit, and can’t wait to see where Apple takes us with the new patent work.
Phil Lu some time ago worked up some mock ups that show us perhaps where this technology could be used. His concept has Apple teaming with Starbucks once again, and it should be noted Phil did these before the patent information from Apple became public knowledge.
You can see the rest of the concept right here. This is the sort of example of how the iPhone is beyond revolutionary, it has the potential to create new functions we never knew we needed, and makes life that much more fun.
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